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Management of Business and Technology

Presentación

To study a Degree in Business at La Salle is a great opportunity. Management of Business and Technology is not just another business program. We offer an International approach. You will share experiences with students from more than 50 countries and will be able to study in English or English and Spanish. That's up to you! You will stay in Barcelona, Spain, and will also spend a semester abroad in another country. You will work in real technological projects along with students from other specialties, in order to develop the kind of cooperation skills you will need at work. Plus, you will be able to specialize in Digital Marketing, Digital Entrepreneurship, Digital Economy and Sports Management.

Our four year business degree responds to the cutting edge demands of the constantly changing international business environment.

We study management, finance, marketing, operations, the role of business in society and its ethical implications, and focus on technology and innovation as driving forces for change in organizations.

Through a dynamic mix of theory and continuous practice our students gain real life business experience thatwill prepare them to be the international managers and entrepreneurs of the future.

The degree can be studied entirely in English or as part of a bilingual Spanish-English group.

¿Qué te aportarán estos estudios?

  • Internationalism and Globalism: only degree of Business Management in Barcelona in which you will study, during 4 years, with people of 50 different nationalities: Norway, Switzerland, Zambia, United States, India, China, Russia, Germany, France, Spain, etc.
  • A syllabus adapted to the business needs: the syllabus incorporates subjects that you won’t find in other universities such as Project Management that is taught by specialists of the Project Management Institute, Imagination Management, optional subjects in International Relationships and Sports Management.
  • Study Tours: You will doscover the realities of doing business in China ans the US duringthe first two years of the programme. These study tours combine visits to major companies, international organisations, cultural ans social activities to provide a first-hand insight into two of the world's most powerful economies.
  • International Projects: you will be able to participate in international projects and stages such as the United Nations Conference Model in New York or a stage in the European Union in Brussels.
  • Study six months abroad: you will have the opportunity to study six months in one of the 74 La Salle universities around the world: New York, San Francisco, Taiwan, Memphis, Mexico, etc. or in other universities which have agreements with La Salle.
  • Innovation and Creativity: students are motivated to think in innovative and creative solutions to the contemporary problems, in the development of management skills and community service through curricular and extracurricular activities.
  • Participation in transversal and multidisciplinary projects: only at La Salle you will carry out transversal final projects with students of engineering and architecture, which will help you to develop your skills and obtain new knowledge by simulating the work in a real company.
  • Languages: the programme is completely taught in English or bilingual (English and Spanish), with native professors. English-Spanish classes are incorporated as a response to the money market’s demand with regard to the command of several languages.
  • Development of projects through the Innovation Park La Salle Technova Barcelona: collaboration with the Park’s companies in investigation and innovation to help to modernize of technological and productive processes. La Salle’s evolution in the development of technological strategies and business for enterprises, and the support to the entrepreneurs of global business represent a benefit to the university, the students and the enterprise world.

¿Para qué te preparan?

The Bachelor Degree in Management of Business and Technology will provide students with the necessary knowledge and technical skills to understand the modern World of business, preparing them for a future of professional success.

The aim is to offer students a setting for analysis, in order to be able to conceive the World and solve problems- independently of the industry, career or country they come from or where they are. The Program specifically involves:

  • Understanding of the contemporary business environment.
  • Appreciation of the role of business in society.
  • Knowledge and experience of cross-cultural differences.
  • Development of research techniques and analytical evaluative skills in multi-disciplinary fields.
  • Enhancement of interpersonal skills and teamwork abilities.
  • Practical experience in the working world and networking opportunities.
  • The chance to study in another country.

You can specialize in:

  • Digital Marketing

Digitalization has transformed marketing. The growth of the web, mobile communications and social networks are changing consumer behavior.

Companies must develop new marketing strategies and actions that respond to this reality. In this specialization students are provided with the tools and knowhow to become digital marketers working across multiple channels with multimedia content, combining online and offline actions to deliver compelling brand experiences.

  • Digital entrepreneurship

Starting up own business in an attractive option for many students. To identify an opportunity, transform an idea to aa viable business requires knowledge, experience and abilities. This specialization helps students explore their entrepreneurial potential, shows step-by-step how to build a business and enables students to experiment and obtain feedback as part of our supportive ecosystem. Work on real projects with startups, collaborate with our entrepreneurs at Technova Barcelona and unleash your creativity and imagination.

  • Digital Economy

Accelerated digitalization has transformed our economies and the socio-political context in which they exist. New forms of economic exchange have emerged and spread on a global scale, affecting consumption patterns, modes of production and distribution, international trade, financial transactions among others. Innovation is required in all spheres, including economics. In the specialization we encourage students to think critically and innovatively about the current future management of a digital global economy,

  • Sports Management

The sports industry is one of the most dynamic, innovative industries in our economy. Its unique nature require management by professionals, experts with an in-depth understanding of the actors that form the industry – clubs, leagues, federations, sponsors, media and agents. In this specialization students learn about sports marketing, event and facility management, sports media and PR and go every year on a study tour to London to learn more about the international potential this industry has.

 

¿A quién va dirigido?

You can gain admittance to this Bachelor’s Degree:

  • From High School if you have passed the University Access Exam. (PAU for the name in Spanish)
  • From a Superior Level Training Cycle. (CFGS for the name in Spanish)
  • If you have started a Bachelor’s Degree and you want to continue studying it at La Salle (expedient transfer): if you have studied a degree that is not official in Spain, you must validate at least 30 credits, or obtain the equivalence on your academic credentials and do the University Access Exam (PAU) at the UNED, or accredit your studies by the UNED if you come from the EHEA.
  • If you are in possession of a university degree.
  • If you have done the University Access Exam for 25 years olds or for 45 years olds.
  • If you are a student from the European Union or from any country that has an international agreement that may apply to this situation: you have to fulfill the academic requirements to access to University that the educative system of the country you are studying in demands and accredit the University Access Exam (PAU) at la UNED (www.uned.es).
  • Those bachelor's students with partial or finished studies from a foreign university, must bring a certificate from the university in their country which indicates that their degree is official in that country.


If you fulfill any of these requirements you can start the Admission Process of any of the courses at La Salle.

Students completing all the credits will receive the Degree in Management of Business and Technology from Ramon Llull University.

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